20 Best IFTTT Alternatives for 2025: Tested and Reviewed

After testing dozens of workflow tools in 2024, I found 20 IFTTT alternatives that offer better features, integration reliability, and advanced workflow customization. These tools fix IFTTT’s shortcomings and let you build automation workflows for different applications

20 best alternatives to IFTTT: TL;DR

I considered these tools because they suit diverse teams, their applications, and use cases. Here are the top 20 IFTTT alternatives worth trying in 2025:

1. Lindy – Best AI automation platform for building intelligent, multi-agent workflows
2. Make (formerly Integromat) – Best visual workflow builder for complex, multi-step automations
3. Microsoft Power Automate – Best for Microsoft 365 users who want advanced process automation
4. Workato – Best enterprise automation platform for IT and operations teams
5. n8n – Best open-source automation tool for developers who want full control
6. Integrately – Best for beginners who want one-click automations with no setup
7. Pabbly Connect – Best budget-friendly option with unlimited workflows
8. Albato – Best for SaaS companies that need white-label automation with data transformation
9. OttoKit – Best automation platform for WordPress and WooCommerce users
10. Bardeen – Best browser-based automation tool for web scraping and data collection
11. Pipedream – Best for developers who want to write custom code within automations
12. Relay.app – Best for teams that need AI workflows with human approval steps
13. Notion AI – Best for Notion users who want built-in workflow automation
14. Zoho Flow – Best for businesses already using the Zoho ecosystem
15. Huginn – Best self-hosted alternative for complete privacy and customization
16. cloudHQ – Best for automating email and cloud storage workflows
17. LeadsBridge – Best for marketers who need real-time lead syncing between ad platforms and CRMs
18. Celigo – Best for enterprises that need complex system integrations
19. Activepieces – Best open-source tool for developers who want modular, AI-powered automation
20. Nekton.ai – Best AI automation platform that builds workflows from natural language

1. Lindy: Best for intelligent, multi-agent workflows

What does it do? Lindy lets you create customizable AI agents that can automate business tasks. 

Who is it for? Lindy is best for teams that want AI assistants to take actions. It’s great for sales, support, and recruiting teams that rely on repetitive workflows and want to save time.

Lindy lets multiple agents work together like a team. These agents can handle everyday work like scheduling calls, dispatching support tickets, or updating your CRM. You can connect them with your tech stack and create event-based triggers so things happen automatically.

For example, one agent can book a call, another can write a follow-up email, and a third can update a CRM record simultaneously. You can choose where you want AI to act independently and where you’d prefer a human review.

You can use the visual workflow builder to add custom triggers and rules, making it easy to design complex automations without coding. This way, even detailed processes stay easy to manage.

Pros

• Connects with 4,000+ business tools
• Supports multi-agent workflows
• Includes templates for faster setup
• Meets SOC 2 and HIPAA compliance standards

Cons

• Takes a little time to learn if you’re new to automation

Pricing

• Free plan with up to 40 monthly tasks
• Paid plans start from $49.99/month, billed monthly

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2. Make: Best for advanced, visual workflows

What does it do? Make helps you build multi-step automations through a simple drag-and-drop interface. 

Who is it for? Make is best for users who want to build complex visual automations. It’s ideal for businesses, agencies, and power users that need detailed control over how tasks flow between apps.

Make’s visual editor lets you see every part of your workflow at a glance. It supports complex workflows, triggers, and custom API connections for complete control.

You can drag modules, add filters, and even loop actions to handle large data sets. It integrates with over 3,000 apps, including Slack, Shopify, Google Sheets, and databases. You can also use webhooks or custom API calls to connect any missing tools.

If you want flexibility and don’t mind a short learning curve, Make is one of the most capable automation builders.

Pros

• Drag-and-drop workflow builder
• Supports complex multi-step logic
• Integrates with 1,000+ apps and APIs

Cons

• Can feel complex for beginners

Pricing

• Free plan available 
• Paid plans start from $10.59/month, billed monthly

3. Microsoft Power Automate: Best for Microsoft 365 users

What does it do? Microsoft Power Automate connects Microsoft 365 apps with third-party tools to automate everyday business processes. 

Who is it for? Power Automate is best for teams already using Microsoft 365. It’s a great fit for IT, HR, and operations departments that want to streamline work across Outlook, Teams, SharePoint, and Dynamics 365.

The platform combines AI features, analytics, and process mining tools to help identify workflow bottlenecks and optimize them. You can build workflows that manage approvals, send notifications, or move data between systems automatically. 

It also supports robotic process automation (RPA) for repetitive desktop tasks and integrates with over 1,000 apps, including Salesforce and Slack, so you’re not limited to Microsoft products. 

The platform is highly customizable, but the setup can feel technical at first, especially for new users.

Pros

• Works well with Microsoft 365 tools
• Includes AI Builder for smart document and data handling
• Offers analytics for process improvement

Cons

• Has a steeper learning curve for non-technical users
• Pricing can add up for small teams

Pricing

• 30-day free trial 
• Paid plans start at $15/user/month, billed yearly

4. Workato: Best for enterprise-grade automation

What does it do? Workato automates complex workflows across multiple business applications. 

Who is it for? It suits large enterprises that need secure, large-scale automation across departments. IT, finance, and operations teams that manage high-volume integrations or compliance-heavy workflows can take advantage of Workato.

It connects systems like Salesforce, NetSuite, and Workday to handle data syncing, approvals, and task management in real time. You can use its no-code builder to design workflows that combine logic, data processing, and AI-driven actions.

Workato supports over 1,000 enterprise integrations and includes real-time data synchronization, ensuring that updates flow instantly between connected tools. 

It also meets SOC 2 and HIPAA standards, which makes it suitable for regulated industries. However, it offers more than what smaller teams need, both in features and price.

Pros

• Handles complex, large-scale workflows
• Real-time data syncing
• Includes no-code and AI-powered automation

Cons

• Expensive compared to small business tools
• Can be complex to configure

Pricing

• Custom pricing
• Need to talk to their sales team

5. n8n: Best for open-source and self-hosted automation

What does it do? n8n lets you build and host your own automation workflows. 

Who is it for? n8n is best for developers and technical teams that want customizations and privacy. It’s ideal for businesses that prefer to self-host their data or customize workflows beyond what cloud platforms allow.

You can create advanced, multi-step processes that connect APIs, webhooks, and databases while having complete control over your data. It supports complex workflows with conditional logic, scripting, and integrations with hundreds of popular tools.

You can run n8n on your own server or use its hosted version. Developers can add JavaScript functions inside workflows for advanced logic or data transformation. 

It’s an open-source tool, so you can tweak it to match your specific internal processes.

Pros

• Open-source and self-hosted options
• Complete data control and privacy
• Integrates with 500+ apps and APIs

Cons

• Requires technical knowledge to set up
• Less beginner-friendly than no-code tools

Pricing

• Free self-hosted version available 
• Cloud plans start from $24/month, billed monthly

6. Integrately: Best for quick, one-click automations

What does it do? Integrately helps you create workflows instantly with one-click automation templates. It supports multi-step workflows and lets you extend functionality through webhooks or custom APIs.

Who is it for? Integrately is best for beginners, freelancers, and small businesses that want simple automations without technical setup. It’s ideal for anyone who wants to connect everyday tools and save time on manual tasks.

You can connect popular apps like Google Sheets, HubSpot, and Slack without writing code or building from scratch. 

The platform includes millions of ready-made workflows, so you can immediately pick a combination of apps and activate automation. 

If you want more control, you can add filters, triggers, or conditions in just a few clicks. Live chat support also helps users get started quickly.

Pros

• One-click setup with millions of templates
• Integrates with 1,400+ apps
• Includes customer support

Cons

• Limited customization for complex workflows

Pricing

• Starts free with 100 monthly tasks 
• Paid plans from $29.99/month, billed monthly

7. Pabbly Connect: Best for affordable, unlimited automation

What does it do? Pabbly Connect automates workflows between apps without limits on task executions. 

Who is it for? Pabbly Connect is best for small businesses, agencies, and freelancers who want full automation flexibility at a low cost. It’s ideal for users who want predictable pricing and don’t want to worry about usage caps.

You can connect tools like Mailchimp, Stripe, Google Sheets, and WooCommerce to handle recurring processes automatically. It also lets you build multi-step workflows that move data across systems in real time.

You can add conditions, field mapping, and filters to refine how data moves between apps. Unlike most competitors, Pabbly offers a lifetime pricing option, so you can pay once and keep using it without ongoing subscriptions.

Pros

• Unlimited workflow executions
• Simple setup for multi-step automation
• Integrations with 2,000+ apps

Cons

• Lacks advanced AI or enterprise features

Pricing

• Free plan with 100 monthly tasks
• Paid plans start from $19/month, billed monthly
• Lifetime plans start from $249 for the Standard plan

8. Albato: Best for customizable and white-label automation

What does it do? Albato helps you connect SaaS apps and build automated workflows with deep data control. 

Who is it for? Albato is best for SaaS businesses and teams that need flexible, data-driven automations. It’s a great fit for developers or product managers who want to integrate automation directly into their platforms.

You can customize logic, apply filters, and transform data between tools like HubSpot, Pipedrive, or Stripe. It also offers white-label options, letting companies embed Albato’s automation into their products.

You can use Albato’s visual editor to create logic-based workflows, add delay actions, or handle error retries automatically. 

It supports over 600 native integrations and includes tools for modifying or enriching data mid-workflow. It’s one of the few IFTTT alternatives that support embedded automation for other software products.

Pros

• Customization with filters and data transformation
• 600+ app integrations
• White-label automation for SaaS platforms
• Built-in error handling and retry logic

Cons

• Can feel advanced for beginners

Pricing

• Free plan with 100 monthly tasks
• Paid plans from $19/month, billed monthly

9. OttoKit: Best for WordPress and WooCommerce automation

What does it do? OttoKit automates tasks within WordPress and WooCommerce. You can create workflows that respond to actions like course enrollments, form submissions, or product purchases. It connects your website with external tools through native integrations or webhooks.

Who is it for? OttoKit is best for website owners, online educators, and e-commerce store managers who want to automate site-related tasks. It’s ideal for WordPress users who need deep plugin integrations without relying on third-party cloud platforms.

You can trigger workflows from popular plugins like LearnDash, Elementor, and MemberPress, then connect them to apps such as Mailchimp or Google Sheets. The platform also supports conditional delays, so you can control when and how actions happen.

Pros

• Built for WordPress and WooCommerce users
• Works with leading plugins and site builders
• Includes conditional logic and delays
• Supports multi-step workflows

Cons

• Limited use outside the WordPress ecosystem

Pricing

• Free plan offers 250 tasks/month 
• Paid plans from $9/month, billed yearly
• Lifetime plans start from $499 for the Pro plan

10. Bardeen: Best for browser-based and web scraping automation

What does it do? Bardeen automates repetitive browser tasks and web data collection. It runs directly in your browser, so you can trigger workflows while you work online.

Who is it for? Bardeen is best for marketers, recruiters, and researchers who spend time gathering data or managing online workflows. It’s ideal for anyone who needs quick automations that pull or move data between web apps.

You can scrape information from websites, save leads to your CRM, or send data directly to Google Sheets without writing code.

It offers hundreds of pre-built “playbooks” that automate tasks like saving LinkedIn profiles or copying data between tabs. It’s lightweight, fast, and perfect for people who do the majority of their work within the browser.

Pros

• Automates browser and web scraping tasks
• Processes actions locally
• Offers ready-made playbooks for common workflows
• Supports clipboard-based data movement

Cons

• Limited integrations with backend or server tools

Pricing

• Free plan gives you 100 credits/month 
• Paid plans from $129/month, billed monthly

11. Pipedream: Best for developers who want code-level control

What does it do? Pipedream lets developers automate workflows with custom code. You can write scripts in JavaScript, Python, or Node.js and connect them to APIs, webhooks, or server events. 

Who is it for? Pipedream is best for engineers, developers, and DevOps teams who need complete control over their automation. It’s ideal for users who want to write logic directly into workflows or handle large-scale data processing.

You can connect services like GitHub, AWS Lambda, and Stripe, then trigger actions from events such as commits, API calls, or webhook updates. Each step in your workflow can include custom code, giving you complete control.

Pros

• JavaScript, Python, and Node.js scripting
• Supports thousands of APIs and webhooks
• No need to manage servers or infrastructure

Cons

• Only suits technical users

Pricing

• Free plan gives you 100 credits/month 
• Paid plans start from $45/month, billed monthly

12. Relay.app: Best for AI workflows with human approvals

What does it do? Relay.app combines automation with AI and human review. You can build workflows that draft emails, send notifications, or process documents, and then add human-in-the-loop review for approval before continuing. 

Who is it for? Relay.app is best for teams that want to automate tasks but still maintain control over important decisions. It’s ideal for customer support, operations, and legal teams that handle approval-based workflows.

You can create automations using the visual workflow builder and add Relay AI agents within your workflow for reasoning tasks. It connects with tools like Slack, Notion, Google Docs, and Airtable to send updates or assign tasks. 

Relay’s collaboration features also let teammates review steps before they run, which helps prevent errors in sensitive workflows.

Pros

• Combines AI + human approval steps
• Connects with popular workplace tools
• Natural language workflow creation
• Team collaboration and task reviews

Cons

• Not designed for fully autonomous workflows

Pricing

• Starts free with 500 AI credits
• Paid plans start from $38/month, billed monthly

13. Notion AI: Best for automating work inside Notion

What does it do? Notion AI lets teams automate database updates, trigger notifications, or link Notion pages with other tools. 

Who is it for? It is best for Notion users who want to automate tasks without leaving their workspace. It’s ideal for teams managing projects, notes, and content in Notion who also use tools like Slack, Gmail, or HubSpot.

You can create multi-step workflows that update Notion databases, send messages, or trigger follow-ups. Custom mapping gives you control over how data moves between apps, while the visual editor keeps setup simple. 

It’s now built into Notion’s paid plans, so users get automation alongside their daily tools.

Pros

• Native automation within Notion
• Multi-step workflows
• Simple drag-and-drop setup
• Syncs data between Notion and external tools

Cons

• Limited app integrations compared to other platforms

Pricing

• Trial of Notion AI on Free and Plus plans
• Available on Business plan, starting from $24/month, billed monthly

14. Zoho Flow: Best for businesses using the Zoho ecosystem

What does it do? Zoho Flow connects apps across the Zoho suite and external platforms to automate daily operations. 

Who is it for? Zoho Flow is best for businesses already using Zoho products. It’s ideal for teams that want to integrate CRM, accounting, and productivity tools without leaving the Zoho environment.

You can create workflows that sync data, trigger notifications, and execute actions using a drag-and-drop workflow builder. 

It lets you automate tasks across business tools and supports decision-based triggers and webhook integrations, giving users the flexibility to connect both Zoho and non-Zoho apps. 

For small businesses that already rely on Zoho, this is one of the easiest ways to unify data and processes.

Pros

• Works well with Zoho apps
• Includes 800+ integrations with external tools
• Offers decision-based logic and custom rules
• Simple, visual workflow builder

Cons

• Less flexible for users outside the Zoho ecosystem

Pricing

• Offers a free trial 
• Plans start from $29/month, billed monthly

15. Huginn: Best for private, self-hosted automation

What does it do? Huginn creates “agents” that monitor data sources such as emails, RSS feeds, APIs, or social media, and then trigger actions based on your rules. 

Who is it for? Huginn is best for developers, privacy-focused users, and organizations that want complete control over their data. It’s ideal for teams that need monitoring and automation but prefer to self-host everything.

It is an open-source automation platform that runs on your own server. You can design complex, custom automations without relying on any third-party cloud service.

You can configure Huginn to track events, process information, and respond automatically using Ruby-based scripts. It’s one of the few tools that gives you transparency over how automations run. 

It offers flexibility and privacy but requires technical setup and ongoing maintenance.

Pros

• Self-hosted and privacy-focused
• Supports advanced scripting and data monitoring
• Works with APIs, webhooks, and custom triggers
• Fully open source and customizable

Cons

• Requires technical setup and maintenance

Pricing

• Free and open source

16. cloudHQ: Best for automating email and cloud storage workflows

What does it do? cloudHQ syncs and automates data across cloud storage and email platforms. 

Who is it for? cloudHQ is best for professionals and teams that rely heavily on Gmail and cloud storage for daily work. It’s ideal for sales, HR, and marketing teams that want to keep data consistent across multiple accounts or tools.

cloudHQ lets you connect services like Google Drive, Dropbox, OneDrive, and Gmail to manage files, automate backups, and handle email tasks. You can sync folders between cloud drives or automatically forward, label, and track emails. 

It also includes features like email templates, real-time backup, and migration tools. Everything runs in the background, so files and emails stay up to date without manual effort.

Pros

• Syncs and backs up data across major cloud drives
• Automates Gmail workflows and email tracking
• Continuously syncs data in real-time
• Includes ready-to-use templates for email campaigns

Cons

• Not suited for complex business process automation

Pricing

• Individual pricing varies by products
• Free tier for some of the individual product plans 
• Core products like Sync, Migration, and Backup start at $49/month, billed monthly
• All products bundled into a single package cost $99/month, billed monthly

17. LeadsBridge: Best for automating lead data between ad platforms and CRMs

What does it do? LeadsBridge syncs leads from ad platforms like Facebook, Google Ads, TikTok, and LinkedIn directly into your CRM or email marketing tools. It keeps your audience lists and lead data updated automatically, so marketing and sales teams never miss a contact.

Who is it for? LeadsBridge is best for marketing teams, agencies, and advertisers who manage multiple ad campaigns. It’s ideal for anyone who wants to automate lead transfers, reduce manual data entry, and improve campaign tracking.

You can connect LeadsBridge to tools like Salesforce, HubSpot, or Mailchimp to send leads in real time. 

It also supports offline conversion tracking for Facebook and Google Ads, helping you measure how campaigns influence actual sales. With lead filtering and validation, it ensures only qualified leads reach your CRM.

Pros

• Lead syncing from major ad platforms
• Works with popular CRMs and marketing tools
• Option to add custom integrations
• Includes lead filtering and validation options

Cons

• Limited use beyond marketing and lead management

Pricing

• Free plan with 50 leads/month
• Paid plans start from $29/month, billed monthly

18. Celigo: Best for complex enterprise system integrations

What does it do? Celigo connects enterprise applications to automate processes across finance, HR, operations, and supply chain management. 

Who is it for? Celigo is best for mid-sized to large enterprises that need reliable integrations between business systems. It’s ideal for teams that manage complex workflows and require enterprise-grade security and scalability.

Celigo functions as an integration platform-as-a-service (iPaaS), allowing teams to move and transform data between systems like NetSuite, SAP, and Salesforce.

The platform includes pre-built connectors for major enterprise tools and supports advanced data mapping to customize how information flows between systems. 

Its AI detects and resolves errors automatically, reducing manual maintenance. While it’s a capable tool for enterprise automation, it’s overkill for smaller teams with simple workflows.

Pros

• Pre-built integrations for major enterprise tools
• Supports advanced data mapping and transformation
• AI-powered error detection and resolution
• Enterprise-level security and compliance

Cons

• Too complex for small businesses or non-technical users

Pricing

• Offers a 30-day free trial after signing up
• Custom pricing via demo or requesting an upgrade

19. Activepieces: Best for open-source AI automation

What does it do? Activepieces lets you build and customize workflows with modular components called “pieces.” 

Who is it for? Activepieces is best for developers and startups that want control over their automation environment. It’s ideal for teams that prefer open-source tools but still want access to modern AI capabilities.

It is an open-source automation platform that you can self-host or run on your own servers. It also supports AI-powered actions like text generation and summarization using OpenAI integrations.

You can connect APIs, add conditions, and include JavaScript or Python functions for custom logic. It tracks each workflow run in detailed logs, making debugging easy. Its community marketplace also offers pre-built templates you can adapt for your use case.

Pros

• Open-source and self-hosted options available
• Integrates AI features like text generation and analysis
• Supports JavaScript and Python for advanced logic
• Includes workflow logs and community templates

Cons

• Requires technical setup and maintenance

Pricing

• Free plan offers 1,000 tasks/month 
• Paid plans for Automate start from $25/month 
• Embed pricing starts from $800/month

20. Nekton.ai: Best for natural language automation

What does it do? Nekton.ai lets you build automations by describing what you want in plain English. 

Who is it for? Nekton.ai is best for professionals who want the speed of AI automation without the need to configure everything manually. It’s ideal for individuals and small teams that prefer a simple, conversational setup over complex workflow builders.

The platform uses AI to translate your instructions into complete workflows that connect with tools like Gmail, Slack, Asana, and Google Sheets. You can then review and edit each step before running it.

You can use Nekton.ai to create multi-step workflows, apply conditions or delays, and add human approvals when needed. 

Its AI helps generate automation templates and improves over time as you create new tasks. For anyone new to automation, it’s one of the easiest ways to get started.

Pros

• Creates workflows from plain language instructions
• Supports 1,000+ app integrations
• Includes conditional logic and human approvals
• Easy for beginners to use

Cons

• Still developing compared to mature automation platforms

Pricing

• Free for non-commercial and open-source projects
• Free plan offers 300 flows/month 
• Paid plans start from $9/month, billed monthly

Top 20 IFTTT alternatives: Side-by-side

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How I tested the best IFTTT alternatives

I spent several weeks testing different automation platforms to see how they perform in real workflows. I focused on how easy it is to get started, how reliable the automations are, and how much flexibility each tool offers once you move beyond simple triggers.

Here are some of the common use cases I used with each platform:

• Sending Slack or email notifications automatically
• Syncing contact data between CRMs and spreadsheets
• Managing tasks between project tools like Asana or Trello
• Connecting marketing platforms for lead tracking and follow-ups

I evaluated each tool using these criteria:

• Ease of setup: How quickly you can build and launch a workflow
• Customization: The ability to add logic, filters, and branching steps
• Integrations: Number and reliability of supported apps
• Performance: Speed and consistency of task execution
• Pricing: Value for individuals, small teams, and enterprises

This process helped me identify which tools deliver the best mix of usability, performance, and cost. It also helped me find which ones make automation feel effortless instead of complicated.

Try Lindy if you want an IFTTT alternative with AI workflow automation

Lindy is an automation tool that lets you create custom AI agents to handle tasks across workflows like calling, emails, meetings, sales, lead generation, and customer support.

Here’s why Lindy beats other IFTTT alternatives:

• Drag-and-drop workflow builder for non-coders: You don’t need any technical skills to build workflows with Lindy. It offers a drag-and-drop visual workflow builder. 

• Create AI agents for your use cases: You can give them instructions in everyday language and automate repetitive tasks. For instance, create an assistant to find leads from websites and sources like People Data Labs. Create another agent that sends emails to each lead and schedules meetings with members of your sales team.  

• Free to start, affordable to scale: Build your first few automations with Lindy’s free version and get up to 40 tasks. With the Pro plan, you can automate up to 1,500 tasks, which offers much more value than Lindy’s competitors.  

Try Lindy today for free.